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2018: the comeback of brick & mortar

With the digitization and multiplication of devices in our society, consumers are looking for a smooth and fast customer experience. Online retailers and applications...
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The Gamification of Retail: How Apps, Chatbots, and Virtual Reality Are...

Chatbots, Virtual Reality (VR), Augmented Reality (AR), Artificial Intelligence (AI) and mobile apps. If you’ve noticed an upswing in headlines regarding these terms, you’re...

En route for V-commerce – Virtual reality as a driving force...

As our society becomes ever more digitised, data are also becoming increasingly widespread in all sectors. More is now known about consumer trends, purchasing...
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Is the human voice the future of the smartphone?

After drones in 2013, 3D printing in 2014, smartwatches in 2015 and virtual reality in 2016, the world of technology now appears to have...

NRFrench Party Review: Paris Retail Week’s feedback on its inspiring...

Paris Retail Week was a partner of the NRFrench Party, the French–American gathering of retailers and e-merchants which was held in New York on...