Future commerce today – retail and digital commerce go hand in...

It has become clear over the last few years, that customers prefer businesses, that offer a combination of digital commerce and retail. They want...
MonteNapoleone VIP Lounge. Photo courtesy of Associazione MonteNapoleone

How To Deliver The Ultimate In Luxury Retail Experiences, Italian Style

Care to go truffle hunting in Alba? Interested in spinning around Lake Como in a Ferrari? (My answers: yes and yes please!). Perhaps an hour-long...

Retail – exporting French Expertise from Paris to New York

As the birthplace of retail trends, Paris is a leading capital city for international chains and brands. New York meanwhile presents itself as the...

How to become a Lovemark

During recent years consumer behavior has changed, as well as the consumer himself. Evolutions in technology and society cause the rules of the game...

Customer habits in China in the digital era

The fast evolution of customers’ habits is posing a challenge for retailers, brands and E-commerce nowadays in China. This is particularly true with the...

The delivery, a new customer engagement lever

The delivery to a customer remains one of the decisive elements of an online sale. A failed delivery can ruin all the efforts you...
video

Paris Retail Week – 2nd edition: The European off- and online...

For its second edition, Paris Retail Week is back at Porte de Versailles from 12 to 14 September, to make Paris the European capital...

Simple customer experience, a competitive factor that’s more decisive than ever

Siegel+Gale publishes an annual ranking of the “simplest brands”: the Global Brand Simplicity Index (the ones that makes their clients’ lives easier) based on an international opinion poll...

Paris Shop & Design: an award for promoting design in Parisian...

To increase the attractiveness and international influence of the French capital, the Paris CCI (Chamber of Commerce and Industry) develops specific actions to help...

Geolocation, Retail’s next big bet

Foursquare is a location-based recommendation app that brings retail advertisers a new service. It provides brands with data about their users’ movements even if they...