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Jérôme Bouteiller

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Jérôme Bouteiller is a former journalist and author of several books on e-business. He is now Content Director for the Mobile Marketing Association, the major French association for mobile marketing gathering more than 130 players in marketing and mobile advertising.

How brands should prepare themselves for the age of voice assistants

According to the latest Ericsson Mobility Report, around the year 2023 there will be nearly 30 billion connected terminals, including a minority of smartphones....
CCO Public Domain

Is the human voice the future of the smartphone?

After drones in 2013, 3D printing in 2014, smartwatches in 2015 and virtual reality in 2016, the world of technology now appears to have...