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Monthly Archives: March 2018

How brands should prepare themselves for the age of voice assistants

According to the latest Ericsson Mobility Report, around the year 2023 there will be nearly 30 billion connected terminals, including a minority of smartphones....
(c) Jan Mol

The rise of in-store analytics is unstoppable

Visitors to trade fairs showing the latest developments in the field of retail technology cannot ignore it: in-store analytics are finding their way into...

New To Marketing To Women? Start Here

During the past decade, we’ve seen historically “masculine” brands and businesses — from motorcycles to hardware to beer to trucks, to name just a...