Authors Posts by Dominique Cuvillier

Dominique Cuvillier

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As a consultant in trend forcasting and marketing strategy, Dominique Cuvillier is interested in societal trends and new consumption patterns. He works for companies in the consumer and distribution sector. He is also the publication director of the digital magazine MO Fashion / Eyewear (a BtoBtoC specializing in optics-eyewear published by Trendmark Publishing) and is the author of many books including 'Capter les Trends' (Capturing trends), Editions Dunod 2012, 'Pour une autre marketing', (For another marketing) Editions Maxima 2014.
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‘The bank for a changing world’: the slogan of BNP Paribas for a number of years, is extremely apt for a bank in touch...