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Yearly Archives: 2017
Marketing To Women? Creative Inspiration is Closer than You Think
May 24, 2017
In fields like marketing and sales, there are those magical days when creative inspiration strikes us, and then there are those other 360 days...
Paris Retail Week / Havas Paris Shopper Observer: Between AI and politics, the importance of the human factor for consumers
May 18, 2017
A real showcase for all the latest trends, Paris Retail Week interprets the current evolutions taking place in the retail sector and shares expertise...
London – Europe’s Digital Retail Capital
May 9, 2017
Digital highlights on Regent Street and exciting new store concepts all over the city – London has a lot to offer in terms of...
The sense and nonsense of technology
May 4, 2017
Trendwatchers and technology experts say we are only at the verge of what technology and AI might become and mean in our lives. As...
Mobile clients = agile commerce
Apr 25, 2017
‘The bank for a changing world’: the slogan of BNP Paribas for a number of years, is extremely apt for a bank in touch...
Kaufland nears entry in Australia
Apr 18, 2017
"Strewth, cobber, another one's coming!" This, or similar, could be the reaction of Crocodile Dundee on hearing that German discounter Kaufland will be arriving...
The Women’s POV On How To Kill A Sale
Apr 12, 2017
After more than a decade interviewing women about their sales experiences, I’ve heard the good, the bad and the ugly. And while there is...
‘Live Retail’ sets the tone for Paris Retail Week’s 2017 event
Apr 5, 2017
As guiding thread of this years Paris Retail Week event which will take place from Tuesday 19 to Thursday 21 September, the theme of Live...
My Last Great Customer Experience: 5 Ways REI Is Saving The Store
Mar 28, 2017
I just experienced my first backcountry camping trip a few months ago, and REI helped to make it a fun, safe adventure. REI is one perfect...
The pop-up store, a key concept in connected retail?
Mar 22, 2017
"Store is the new black"! The store is clearly undergoing a major transformation, serving as a link between physical and digital retail. An on-off...
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